What is Google E-A-T? and Its Importance in SEO

 In the realm of search engine optimization (SEO), understanding the concept of Google E-A-T is crucial for achieving high rankings on Google. E-A-T stands for Expertise, Authoritativeness, and Trustworthiness, and it serves as a fundamental framework for evaluating the quality and credibility of online content. Google introduced the concept of E-A-T to ensure that users receive accurate and reliable information from trustworthy sources.


 

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